Monetizing User Data
https://lnkd.in/dq-wpV27=========================
Author > Charles Assisi
And if a user agrees to share their data, how much data must they share. Here again, Sharma explains, the problem has been “no one knew how to restrict any entity from collecting more than what is needed.” And this, he says, is the hairy problem Indians have cracked.
When asked how, Sharma explains that the ‘India way’ which is coming up for scrutiny works differently. When someone built a model, like Netflix did, people could compare it to other datasets in the public domain.
In the new scheme of things, after someone builds a model, it is sent to a
“Computationally Clean Room” (CCR).
The model can only inspect patterns, and not data. This is computationally guaranteed via a mathematical framework called Differential Privacy (DP).
When a DP and the CCR is merged, it becomes pretty much impossible to identify a person. Work on this is in progress.
Why does this matter and how does it hold the potential to upend the Data Economy of the world?
The first is that it opens the door to compensate people who may want to be compensated adequately for their data.
Open Source Software will keep them informed of how many times their data accessed and what they are owed.
The second, Sharma says, is that between India’s large population, a legislation in place, no ambiguity on data ownership, the doors will begin to open up for India to begin work at becoming the “ Model Making Capital of the world” as well.
It appears all the ducks are lined up for India to shoot.
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MY TAKE :
It seems all those dozens of emails which I sent to our Cabinet Ministers , showing exact MECHANISM , which can enable an Indian User of Social Media, to earn upto Rs 30,000 per month by " SELLING " her personal data ,have finally been acted upon !
If DEPA = Foundation , then SARAL = Superstructure
https://lnkd.in/daiMhRTj
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